The Braun ET collection of calculators, designed by Dieter Rams within the Nineteen Seventies and 80s, signify a pivotal second in industrial design. These units embody Rams’ “much less, however higher” philosophy, showcasing a minimalist aesthetic and user-focused performance. Their compact type, logical button structure, and clear LED shows epitomize his pursuit of sensible magnificence. For instance, the ET66 encompasses a distinctive yellow equals key, a trademark of the collection.
These iconic units influenced generations of product designers, establishing a benchmark for usability and aesthetic enchantment in client electronics. Their enduring relevance stems from a timeless design language that prioritizes readability and effectivity. The ET collection’ historic significance lies in its demonstration that practical objects may possess an intrinsic magnificence, proving that type and performance can exist in good concord. This design ethos continues to encourage modern design rules throughout numerous industries.
